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Business cards are the most important marketing tool for any business or professional. Since it describes who you are, and establishes a mode of contact with your prospective clients. It is important to always have a presentable and professional business card. Since the first impression is the most important. People judge your professionalism and your business based on your marketing materials. If you have cheap business cards that you printed from your inkjet printer at home, the safest thing is that people do not take you seriously and do not look professional.
The same case happens with free business cards, usually this type of cards carry the logo of the company on the back of the person who printed them. Since as they have a cost, companies see this as a marketing expense. If you give one of your clients one of these cards with the logo behind the printer, it just does not look professional. When you meet customers you have only one chance to make a good impression so do not waste it!
A good business card should have only the most important contact information. Like your name, phone, email, address and website. Everything else is irrelevant. Introducing more than one phone or more than one email, it is contra productive and you will only confuse your customers. Make it as easy as possible so that people can get in touch with you. A lot of open space and a simple design is the most effective.
Regarding printing, it is important to always choose a quality printing with many options of business cards and excellent prices . You can do many interesting things with the cards so you can target your competitors. Some of the things you can do are: rounded corners, silk laminate, registration varnish, plastic cards, thick paper, etc. A combination of these op cones will give you an unmatched card. And when you give it to a client, instead of being thrown away, they’ll keep it on your desk.